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MS NOW

Cable TV, founded 1996, owned by Versant Media Group.
Visit msnbc.com →

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Summarized from more than one independent rater, including AllSides and Ad Fontes Media. We do not rate outlets ourselves.

What to know about it

The cable channel launched as MSNBC in 1996 and renamed in late 2025 when Comcast spun its cable networks into Versant. Its prime-time hours are built almost entirely around opinion programming, and its audience is among the most reliably Democratic of any television news outlet in the country.

Supporters argue it does openly what other networks do quietly: it tells you where it stands and lets you judge the argument on its merits. Critics argue that a schedule dominated by commentary trains viewers to mistake analysis for reporting, and that its guest bookings rarely include anyone likely to disagree.

Group
Leans Democratic
Owner
Versant Media Group
Founded
1996
Type
Cable TV
Country
United States
Headquarters
New York, NY
Endorses candidates
No
Same owner
CNBC
Website
msnbc.com →